What really sets them apart though is the wide range of services and ways to shop. You can shop by Features Offered, Service Carrier, Price, Most Popular and more. You can upgrade your plan or start a new one all online without ever seeing a sales rep. The prices are given without the need for a rebate program. The phones are then sent express mail in two days. They do away with the hassle of comparing prices and talking to different carriers you can now do it all in one place. They also provide product details and customer reviews help greatly in researching a new purchase. In addition there are many promotional prices and incentives to buy (but you have to open an account to see them).
They have a great customer service with a toll free 24 hour customer service line to answer any questions you may have. They also have an extensive help section with a FAQ that answers just about any question that you could have about cell phones.
Another great feature is the Android App Store